A Drone Entertainment Company
Four partners wanted to cater to bar mitzvahs, weddings and graduations as well as creative musicians and artists. A web presence was required.
Design
Functionality required:
• Mobile responsive website
• Search engine optimization
• Sticky menu with the following options:
Home, About, Projects, Show Types, Pricing, Contact, Pay
Design was determined based on asking:
• What is the website feel/vibe you are thinking of?
• How do you want your company to stand out from the rest?
• What will set you apart?
• Will a logo/branding be required?
• How will you measure the success of this project?
• Whom do you envision as your clients?
The following artifacts were created :
• Personas
• Competitive Analysis
• Logo
• Mock-up
• Functioning WordPress Site
The site design has been retired but can be seen in screenshots below.
Marketing
Personas, competitive analysis and a full design overview for aesthetics were completed for the first iteration. I cerated content using SEO principles.
Support
Webmail was set up for the client and support was given to help him connect using all his devices. A contact forms was created and monitored for traffic.
Dev System
Coingate would be incorporated with the WooCommerce engine to accept payments in cryptocurrency. It was very important to all stakeholders that clients be able to pay both in regular currency and cryptocurrency. I created videos for all stakeholders to review functionality of the website and to incorporate any design changes.
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From the site
A mobile responsive website was created after 3 hours of meetings to establish functionality, measurements of success and a timeline. The full design took 16 hours.
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Design Artifacts
LESSONS LEARNED
- It is important to be able to take unstructured ideas and turn them into actionable items for clients
- Maintaining communication with all stakeholders is a must
- Sometimes start-ups need to pivot fast and hard; buckle-up and embrace the chaos
